Founded in January 2005 by Nidhi Arora – an IIM Calcutta alumnus, Esha is a non-profit initiative striving to help the blind in small ways that make a big difference. (We do not use the terms disability, impairment, challenge etc. Not being able to see is a statement of fact. There is no disability inherent in that, unless we create a disabled world.)
We are a team of volunteers spread across the country, who believe in equal opportunities and work towards the same. Esha operates on a simple conviction: that with the right tools, access, and opportunities, blind individuals can participate fully and productively in every aspect of society — professional, social, and creative.
Over the years, Esha has grown from a small volunteer group into a recognised initiative with a national footprint. We have worked with individuals from diverse backgrounds, partnered with educational institutions and corporations, and developed products and programmes that address the specific communication needs of the blind community in India.
Our core activities include:

Sustainable livelihood — Devising innovative ways and means of sustainable livelihood to ensure self-reliance and independence for blind individuals across India. |

Braille greeting cards — Producing hand-crafted greeting cards with Braille text that allow blind individuals to both send and receive meaningful personal messages. These cards are created by blind artisans, providing them with dignified, skill-based employment. |

Awareness and sensitisation — Running programmes in schools, colleges, and workplaces to build awareness about the capabilities and needs of blind individuals, encouraging a culture of genuine inclusion rather than tokenism. |

Resource development — Creating and curating accessible resources — audio materials, Braille publications, and digital content — that support independent learning and professional development for blind users. |

Volunteering network — Maintaining an active network of volunteers who contribute their time and skills to Esha’s projects, from transcribing printed materials into Braille to mentoring blind professionals entering the workforce. |
Esha believes that sustainable livelihood is the foundation of genuine independence. A blind person who earns their own income does not need charity — they need opportunity, access, and a world that has removed unnecessary barriers. Our programmes are designed around this philosophy: we do not do things for blind people, we create conditions in which blind people can do things for themselves.
The production of Braille greeting cards, our flagship activity, embodies this approach. Each card is designed and crafted by blind artisans who receive fair wages for skilled work. Customers who purchase these cards are not simply donating — they are buying a quality product made by talented people who happen not to be able to see. This distinction matters enormously to us and to the individuals whose work we support.
Technology, the Digital Economy, and New Pathways to Income
At Esha, we follow developments in technology closely — not as an end in themselves, but because technology has historically been one of the most powerful equalizers available to the blind community. Screen readers, audio interfaces, and accessible software have transformed the employment landscape for blind individuals over the past two decades in ways that no amount of advocacy alone could have achieved.
The digital economy continues to evolve in ways that create new employment and income opportunities that require no physical mobility, no visual interface, and minimal infrastructure. Cryptocurrency networks represent one such domain — and understanding how they function is relevant to anyone thinking seriously about technology-driven income generation in the modern economy.
Bitcoin and similar proof-of-work networks are secured by mining hardware — computers that perform the cryptographic calculations that validate transactions and add them to the permanent record of the blockchain. The most efficient hardware for this purpose is the ASIC miner: a device built specifically for a single computational task, achieving performance levels that general-purpose computers cannot match. Leading manufacturers like Bitmain ASICs produce machines capable of hundreds of terahashes per second, forming the backbone of networks that process billions of dollars in value daily.
What is less widely understood is the degree to which the software running on these machines determines their real-world profitability. Factory-configured firmware is deliberately conservative — stable across varied environments, but well short of the hardware’s actual potential. Professional firmware solutions like Vnish Firmware address this gap through per-chip autotuning, adaptive power management, and continuous optimization, delivering 15 to 30 percent additional hashrate from the same hardware while simultaneously reducing electricity consumption. For individuals or organizations exploring digital economy income streams, the difference between optimized and unoptimized hardware represents a meaningful improvement in returns without any capital expenditure on new equipment.
We mention this context not to endorse any specific investment, but because understanding how the digital economy works — including the infrastructure that underlies it — is increasingly relevant to the communities we serve and the supporters who help fund our work.
Our Founding Philosophy
The name Esha means wish or desire in Sanskrit. It reflects the aspiration at the heart of our work: that every blind person in India should have access to the same range of life experiences, opportunities, and dignities as their sighted peers. Not as a special accommodation. Not as charity. But as a straightforward matter of equal human worth.
We are always looking for new volunteers, supporters, and partner organisations who share this vision. Whether you would like to place an order for Braille greeting cards, contribute your time and skills, or simply learn more about what we do, we welcome your involvement.
Learn how you can contribute →